Let’s Call Them Behave-Alike Campaigns Instead
January 4, 2021by smdev2
Let’s Call Them Behave-Alike Campaigns Instead Real-time behavior beats demographic targeting almost every time and will add significantly to your bottom line fast. Based on the way we’ve seen the Facebook and Google Look-alike algorithm work, Look-alike Audiences really should be called Behave-alike Audiences because behavior and time have become the dominant factors in determining who’s in the market...
